For the SIEMENS PLM client, we are managing online product support campaigns in 2017
In this campaign, Abosolook is promoting Siemens PLM products, namely Solid Edge, Robot expert, Plant simulation, Jack, and also sign-ups for the Siemens webinar.
This campaign is specific in its focus on a very narrow target group of process designers, products, robot systems, etc.
Within this project, we have provided:
- the standard purchase of banners on pre-selected web portals
- banners through RTB that are targeted at specific keywords, web portals and topics of interest,
- video advertising on YouTube – the general introduction of Solid Edge and case studies in companies.
Besides purchasing, we also provide the client with the preparation of graphic materials for the campaign and with result monitoring.
In addition to the noticeable increase in site traffic, the campaign also generates direct sign-ups for the product trial versions.